You'll want to give clear direction UK Phone Number Database List to your Web developer or search engine marketing company about which geographical regions you are targeting. It will be more efficient to only have your Website show UK Phone Number Database List up in the regions that you are targeting and it will help prevent you from getting a lot of leads that are not worth acting on. You want the highest quality leads possible and don't want to waste time sifting through unqualified UK Phone Number Database List web leads. Knowing what regions you are targeting will be especially important if and when you set up a paid Web marketing program such as Google's Ad Words.
Less is More One of the hardest UK Phone Number Database List parts of identifying the key words is resisting the urge to use too many words. You can create a list of key words for each different page of your Website but the most important pages are the home page and the UK Phone Number Database List services pages. If you are a highly web-lead driven, you will also want to focus on any Web pages that receive incoming leads with a UK Phone Number Database List "contact us form." You will want to focus on five to ten words or phrases for the home page and for each service page. It's more important to use those three words frequently than to cram in UK Phone Number Database List a long list of key words.
This can be a bit of a challenge for the copywriter. In earlier days, a copywriter's job was hard enough. They had to write compelling, UK Phone Number Database List catchy copy that differentiated the company from its competitors. In today's world, the copywriter is given a list of key words which they also have to integrate into the text. A copywriter with SEO skills will understand this and may use phrases such as "key word density," meaning how many times do you want the key words to appear in the text? It is usually anywhere from 2-5%.